the Insights
CHANNEL EXPANSION, UNPACKED.
Expert analysis, partner discovery strategies, and platform updates for software principals and VADs.
01 - featured insight
November 10, 2025
by CoBolt Hub Team
Finding Principals: Why the Poll Question Matters More Than the Answer
A poll on how distributors find principals reveals the real problem: discovery is still informal, fragmented, and impossible to govern.
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feed / November 2025
November 10, 2025
by CoBolt Hub Team
Finding Principals: Why the Poll Question Matters More Than the Answer
A poll on how distributors find principals reveals the real problem: discovery is still informal, fragmented, and impossible to govern.
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November 7, 2025
by CoBolt Hub Team
The Cold Outreach Graveyard: Why Cold Outreach Fails Partner Discovery
Cold outreach buries partner discovery under silence. CoBolt Hub replaces blind volume with structured, intent-based discovery.
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November 5, 2025
by CoBolt Hub Product Team
Expansion Projects: Your Evaluation Toolkit Is the Product
Most expansion projects fail in evaluation, not execution. A structured evaluation toolkit turns partner shortlists into defensible decisions.
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November 3, 2025
by Thomas Li · CEO of CoBolt Hub
Misaligned Partners: The Cost of Fixing Fit After the Fact
Most channel partnerships do not fail at onboarding. They fail at selection. Misaligned partners are chosen before anyone checks whether fit was ever there.
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